01The challenge
Quillpoint publishes long reads in print and online, and its pages looked different on every channel.
Branding · 2025
A type system for a publisher of slow journalism

Case study
Quillpoint publishes long reads in print and online, and its pages looked different on every channel.
One custom serif, two weights, and a grid that works from a phone to a broadsheet.
Production time per issue fell by a third and the redesign won a place in the publisher's annual report.


