01The challenge
Kestrel makes precision sensors that look identical on paper to cheaper rivals. Their old site was a catalogue of numbers.
Web · 2026
A website that sells hardware without spec sheets

Case study
Kestrel makes precision sensors that look identical on paper to cheaper rivals. Their old site was a catalogue of numbers.
We replaced the catalogue with five short stories of the sensors at work, each with a real-time 3D model visitors can turn.
Average time on site tripled and demo requests doubled in the first quarter.


